EVERYTHING YOUR SKIN NEEDS AM, PM AND WEEKLY

Daily Serums

Indulge in the power of our AM and PM daily skin serum, multi-tasking heroes expertly crafted to protect, support and rejuvenate. Each daily serum is formulated to deliver targeted results while fitting seamlessly into a consistent skincare routine. Whether you're searching for a night time serum to regenerate and nurture or a defensive serum that's perfect for everyday use, our expertly curated collection has something for everyone – including the ultimate nighttime nourishment for glowing complexions. Our skin serums are designed to work together to target specific concerns, boost hydration and support a healthy, radiant complexion as part of your daily routine.

Daily Serums

Indulge in the power of our AM and PM daily skin serum, multi-tasking heroes expertly crafted to protect, support and rejuvenate. Each daily serum is formulated to deliver targeted results while fitting seamlessly into a consistent skincare routine. Whether you're searching for a night time serum to regenerate and nurture or a defensive serum that's perfect for everyday use, our expertly curated collection has something for everyone – including the ultimate nighttime nourishment for glowing complexions. Our skin serums are designed to work together to target specific concerns, boost hydration and support a healthy, radiant complexion as part of your daily routine.

Protect ElixirProtect Elixir

Protect Elixir

AM

4 serums in 1. A complex of antioxidants, Hyaluronic acid and Collagen enhancing vitamins for complete daily defence.

From £22
Treat TinctureTreat Tincture

Treat Tincture

PM

5 serums in 1. Our award winning evening serum with the most vital blend of anti-ageing and rejuvenating actives.

From £24
Duo Serum Set - The DecreeDuo Serum Set - The Decree

Duo Serum Set

AM + PM

Our award winning, multi-tasking AM & PM serum set, saving 20% on individual RRP

From £37

Decree founder, Dr Anita Sturnham, always claim that a sure way to take your skincare to the next level is through your serums.
Formulated to get deep into the skin they can give your skin everything it needs to thrive and different times of the day.
In the morning, our Protect Elixir defends against environmental stressors while brightening and hydrating the skin. Our Treat Tincture works to renew and refine as you rest, with a strategic blend of actives designed to boost cell turnover, smooth texture and soften the appearance of fine lines. Each Decree daily serum is clinically developed to deliver targeted benefits at the right time of day, supporting healthier, more resilient skin with consistent use.

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Frequently Asked Questions

A daily serum should be a lightweight and easily absorbed skincare product that has been specially formulated to target specific skin concerns whilst defending skin against daily enviromental agressors. For example, Protect Elixir is a daily serum containing a unique blend of highly dosed vitamins C, B and E, ascorbyl glucoside, niacinamide, copper, zinc and magnesium minerals alongside coenzyme Q10, to combat free radical damage and keep environmental aggressors at bay.

As Decree we believe you should use one multi-tasking serum to guarantee efficacy, reduce product layering and minimise reactivity bewtween products. It also usually proves more cosy efficient for our customers.

Using a serum daily helps deliver potent ingredients deeper into the skin, making it an essential step for maintaining healthy, radiant skin.

Hyaluronic acid is a clinically trusted hydrator that attracts and retains moisture in the skin, leaving it visibly softer, plumper, and more resilient. As natural levels decline with age, replenishing it topically is one of the most effective steps you can take for healthy skin. Both of our daily serums feature precisely dosed 1% HMW Hyaluronic Acid Complex. In Protect Elixir (AM), it works alongside antioxidants and minerals to hydrate and defend skin throughout the day. In Treat Tincture (PM), it pairs with squalane and a retinoid complex to support the skin's moisture barrier during overnight renewal.

At Decree, hyaluronic acid is built into your daily AM and PM serums - so there's no guesswork about layering.
Morning: Apply one dose of Protect Elixir to your face, neck, eye area, and lips after cleansing and toning, before your moisturiser.
Evening: Apply one dose of Treat Tincture to face and neck (avoiding eyelids) after cleansing and toning. Allow to dry before moisturising.

Our award-winning, multi-tasking AM and PM serums can be used daily.